NCR Hospitality Industry Marketing Director in United States

TITLE: Industry Marketing Leader, Hospitality


Think you know NCR? Think again! – We have been reinvented!

We are NCR, a global tech company—and we run the everyday transactions that make your life easier. We’re the world leader in consumer transaction technologies, turning everyday interactions with businesses into exceptional experiences. With our software, hardware and portfolio of services, we make more than 700 million transactions possible every day.

By continually learning about—and pioneering—how the world interacts and transacts, we’re helping our customers not only reach their goals, but also change the way all of us shop, eat, travel, bank and connect. Together, we are shaping the future.


This position will be responsible for leading and overseeing the planning, development and execution of the company’s global industry marketing for the Hospitality business. He/she will work in concert with global sales leadership and the marketing functions to develop the industry marketing strategy and plan on behalf of the organization, coordinate a variety of sales and marketing execution resources to carry out the plan, and ensures that sales resources understand the industry.


  • Responsible for partnering with Sales leadership to ensure NCR’s success in the market segment

  • Champion and coordinate across the marketing functions to ensure that the needs of the segment are prioritized and serve as the subject matter expert to ensure programs resonate with buyers

  • Lead the development and execution of industry marketing plans that align with segment/customer needs, business priorities and sales teams

  • Represent the entire marketing value chain in industry discussions and activities

  • Work with regional field marketing to develop regionally optimized programs that align with global sales priorities and deliver outcomes

  • Collaborate with sales enablement and portfolio marketing to deliver on a well-developed sales enablement plan

  • Align global Sales & Marketing priorities

  • Industry sales leadership

  • Portfolio marketing

  • Global demand

  • Field marketing

  • Corporate communications

  • Sales operations

  • Sales enablement/training


  • Overall revenue performance and growth (vs. target) for the hospitality industry/segment

  • Demand waterfall metrics (industry specific)

  • Industry pipeline/forecast

  • Win/loss rates

  • Number of customer references secured

  • Success developing and managing joint programs with sales

  • Sales adoption of enablement materials


  • Seven to 10 years relevant marketing experience

  • Previous product/solution marketing experience/field marketing experience

  • Industry expertise required

  • Previous sales enablement and/or channel marketing experience a plus


• Strong writing/presentation building

• Strong communicator

• Project management

• Able to develop strategies to drive demand and awareness within specific target segments or verticals

• Can work across business units to connect with sales resources, buyers and channel partners

• Strong business acumen

• Collaborative

• Creative thinker

• Excellent problem solver

• Empathetic to a variety of sales resources, as well as the customer/prospect base

**Visit our careers site for a list of the benefits offered in your region in addition to a competitive base salary and strong work/family programs.

EEO Statement

Integrated into our shared values is NCR's commitment to diversity. NCR is committed to being a globally inclusive company where all people are treated fairly, recognized for their individuality, promoted based on performance and encouraged to strive to reach their full potential. We believe in understanding and respecting differences among all people. This concept encompasses but is not limited to human differences with regard to race, ethnicity, religion, gender, culture and physical ability. Every individual at NCR has an ongoing responsibility to respect and support a globally diverse environment .

Statement to Third Party Agencies

To ALL recruitment agencies: NCR only accepts resumes from agencies on the NCR preferred supplier list. Please do not forward resumes to our applicant tracking system, NCR employees, or any NCR facility. NCR is not responsible for any fees orcharges associated withunsolicited resumes.

Job Marketing

Title: Hospitality Industry Marketing Director

Location: United States

Requisition ID: 0070377_P0229912